Mobile UX: the invisible link to the digital world

Originally posted on The Guardian Media & Tech Network

Mobile user experience is the glue binding us to our digital selves – at SXSW Interactive, Oisin Lunny and his guests investigated its potential.

As a longtime iPhone user I can still remember my delight when my first Apple handset just worked out of the box. There was no need to refer to a manual; the user experience was magically intuitive. This was in sharp contrast to the torturous hours of ...

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IMRG Fashion Connect

I’m delighted to be moderating a great panel at this years IMRG Fashion Connect event – come and say hi!

Panel Session 1 – Bringing the channel experience together

Customers are becoming evermore demanding – looking for high quality, cross-channel experiences and engagement from brands at each stage of their journey.

This session offers expert insights from EastGlobal-eKampylePumaSecret SalesWeird Fish and my Retail Practice to address the challenges and opportunities of bringing the channels together and achieving a single view of the customer.

Topics covered in ...

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