An award-winning marketer, mobile expert, and journalist, Oisin is a senior contributor to, music editor for PHOENIX Magazine, and has written for The Guardian, Digital Doughnut, CX Magazine, The Drum and others.

Oisin has been featured in The Observer, BBC News, Business Reporter, NME, Rolling Stone, The Irish Times, El Pais, Cinco Dias and others. He is also the editor of Adrian Swinscoe’s new book Punk CX.




"‘Prince Was A Sweetheart’ Funk Legend Maceo Parker On James Brown, Prince, Life, Love And Music" (Forbes)

"Meet MØ, the Danish Electro-Pop Sensation with a Punk Heart" (PHOENIX Magazine)


"Everyman Superstar DJ Carl Cox On Techno, Ibiza, Burning Man And Life In The Fast Lane" (Forbes)


"Marcella Detroit On Working With Eric Clapton, Recreational Drugs And Insanity" (Forbes)


"Grammy-Winning DJ David Guetta Gives First Online Interview On ‘Jack Back’ Alter Ego" (Forbes)


"Righteous Fire: Grammy-Winning Star Fuse ODG Is On A Mission To Change The Perception Of Africa" (Forbes)


"Third Culture Kid: The Multi-Cultural Majesty Of Lulu James" (PHOENIX Magazine)


"Your Month In New Music: Lose Yourself to the Ultimate July Playlist" (PHOENIX Magazine)


"The sound of music tourism" (PHOENIX Magazine)


"Why High-Fidelity Streaming Is The Audio Revolution Your Ears Have Been Waiting For" (Forbes)


"On the Trail of Sol Seppy" (PHOENIX Magazine)


"'You're Probably Going To Be Replaced' Digital Music Pioneer Issues A Stark Warning For The Industry" (Forbes)


"Pink Floyd’s David Gilmour Breaks World Records With $21M Guitar Auction At Christie’s" (Forbes)


"As Apple Unveils A Replacement For iTunes, Music Business Experts Examine Its Remarkable Legacy" (Forbes)


"Apple’s co-founder shares his thoughts on Steve Jobs, life and the tech industry" (The Guardian)




  • Your Month In New Music: Lose Yourself to the Ultimate July Playlist (PHOENIX Magazine)
  • Plug Into the Music Editor’s Essential New Music Playlist for June (PHOENIX Magazine)
  • A Month of Bank Holidays? You Need the Music Editor’s Emotive New Music Playlist (PHOENIX Magazine)
  • THE SOUND OF MUSIC TOURISM (PHOENIX Magazine SS19 print edition)
  • Hoping for a Third Summer of Love? You Need Our Music Editor’s Sunshine-Filled April Playlist (PHOENIX Magazine)
  • Plot a Music-Filled Summer With Our Editor’s Picks Festival Guide 2019 (PHOENIX Magazine)
  • From Turkish Delights’ Early House Vibes to Simple’s Bedroom-Pop: the Best New Music for March (PHOENIX Magazine)
  • Upgrade Your Audio With the Music Editor’s Pick of February’s New Releases (PHOENIX Magazine)
  • Eardrums Uninspired? Treat Them to Our Music Editor’s Pick of the Best New Releases (PHOENIX Magazine)
  • Cover Interview: Meet MØ, the Danish Electro-Pop Sensation with a Punk Heart (PHOENIX Magazine)
  • The New Old School Garage: How UKG Resurged – and Where to Hear it This Month (PHOENIX Magazine)
  • That Global Sound: From Brazilian rap to African field music samples, our music editor cherry-picks a mixtape of new world music (PHOENIX Magazine AW18 print edition)
  • Interview: Third Culture Kid: Meet Lulu James, the Tanzanian-born electronic-soul singer whose creative homecoming saw her initiated into her Maasai tribe (PHOENIX Magazine AW18 print edition)
  • Interview: On the Trail of Sol Seppy (PHOENIX Magazine)
  • September Playlist: Music Editor Oisin Lunny Bakes a Geek Pie of New World Music for PHOENIX Readers on TotallyRadio (PHOENIX Magazine)
  • Broaden Your Horizons: 8 World Music Artists You Should Be Listening to Now (PHOENIX Magazine)
  • August Playlist: PHOENIX Music Editor Oisin Lunny Bakes a Geek Pie of Essential New Music for PHOENIX Readers on TotallyRadio (PHOENIX Magazine)
  • Cover Interview: Third Culture Kid: The Multi-Cultural Majesty Of Lulu James (PHOENIX Magazine)
  • Three Inspiring Irish Musicians You Need To Listen To Right Now (PHOENIX Magazine)
  • Enjoy Fresh Summer Sounds With Our June Playlist Feat. Scott Matthews, Róisín Murphy And DJ Kose (PHOENIX Magazine)
  • From Studio to Stage: 3 Music Producers Proving They Have Bold and Brilliant Sounds All of Their Own (PHOENIX Magazine)
  • Shake Up Your Spring Soundscape With 3 Fresh Young Country and Americana Singers (PHOENIX Magazine)
  • From Peter Liddle’s Pastoral Folk to XamVolo’s Honeyed Neo-Soul, Spring Clean Your Ears With Our May Playlist (PHOENIX Magazine)
  • Meet The Sophomore Audio Heroes Conquering Difficult Second Album Syndrome (PHOENIX Magazine)
  • Sound and Vision, Music Editor Oisin Lunny explores the collaborative art of audio-visual R&B project RHYE (PHOENIX Magazine SS18 print edition)
  • Sisters Are Doing It For Themselves: Celebrate International Women’s Day with Our Female-Fronted Playlist (PHOENIX Magazine)
  • Sound Beginnings: Three Debut Albums You Should Be Listening To This Month (PHOENIX Magazine)
  • Show Your Eardrums Some Love With Our Anti-Valentine’s Playlist (PHOENIX Magazine)
  • Mon Dieu! Charlotte Gainsbourg, Corine and Sebastien Tellier Lead a New French Music Wave (PHOENIX Magazine)
  • Travel: Queen of the Mardi Gras: A Gastronomic Odyssey in the Big Easy (PHOENIX Magazine)
  • From Yaeji’s Dancefloor Bangers to Gorillaz Garage Palace: Enter Party Season With Our Winter Playlist (PHOENIX Magazine)
  • From Spectral Pop to Femme Punk Rock: Meet The Home-Grown Talents Reinvigorating British Music (PHOENIX Magazine)
  • Transcendental Meditation and Adopted Hives: Shop the Music Editor’s Christmas Gift Guide (PHOENIX Magazine)
  • Torii Wolf Liberates Hip-Hop With Exceptional New Album ‘Free’ (PHOENIX Magazine)
  • Surround Sound, the fine art of situational ambience (PHOENIX Magazine AW17 print edition)
  • Rhinestones, Fake Blood, Killer Riffs: Meet The Kick-Ass Women Regenerating Rock Music (PHOENIX Magazine)
  • Update Your Audio With HAAi’s Wistful Vocals, XOA’s AfroBeat and Jorja Smith’s Garage Throwback (PHOENIX Magazine)
  • It Ain’t Just Kylie: Broaden Your Musical Horizons With These Hot New Antipodean Music Acts (PHOENIX Magazine)
  • Crank Up Our September Playlist Feat. Amber Mark, Maya Jane Coles and Bicep (PHOENIX Magazine)
  • Norse Code: Our Music Editor Continues an Exploration into the Peculiar Beauty of Scandinavian Music (PHOENIX Magazine)
  • Travel: Looking For Rock ‘n’ Roll and Modern Romance? Put Lisbon On Your Travel Agenda (PHOENIX Magazine)
  • From Synth Princess Anna Straker To Low-Slung Hip Hop By SZA, Treat Your Eardrums To Our August Playlist (PHOENIX Magazine)
  • Freshen Up Your Summer Playlists With The Best New Finnish Pop (PHOENIX Magazine)
  • Plug into our July Playlist Feat. Princess Nokia, salute, Rae Morris, Summer Heart, and More (PHOENIX Magazine)
  • Dual Talents: Get To Know The Artists Bridging The Gap Between Fashion and Music (PHOENIX Magazine)
  • Plug Into Our June Playlist Feat. Baloji, Sufjan Stevens, Rex Orange County, Kommode, and More (PHOENIX Magazine)
  • Embrace New Icelandic Music with Sóley, Ásgeir and the Best Nordic Festivals (PHOENIX Magazine)
  • Interview: Travail, Famille, Party: PHOENIX Meets Ed Banger Records Founder Busy P (PHOENIX Magazine)
  • Plug Into Our May Playlist Feat. Tom Adams, Novo Amor, Amber Mark, Yaeji and more (PHOENIX Magazine)
  • Refresh Your Ears with New Swedish Music From Jens Lekman, The Magnettes and Vanbot (PHOENIX Magazine)
  • Fields of Imagination (PHOENIX Magazine SS17 print edition)
  • Refresh Your Ears with Chance the Rapper, Lesser Pieces + Hafdis Huld (PHOENIX Magazine)
  • Plug Into Our Monthly Playlist Feat. B.Traits, Stormzy and Grimes (PHOENIX Magazine)
  • Refresh Your Ears with Soundwave, Bernie Connor + Lanterns On The Lake (PHOENIX Magazine)

Download the PHOENIX media pack here






  • Let’s Talk About CEX (SBC News)
  • My Kingdom For A Smartphone (SBC News)
  • Mobile Obsession Creates Big Opportunities For Data Drive Marketers (SBC News)
  • Mobile UX, The Invisible Link To The Digital World (SBC News)
  • How The Market Leaders Are Getting Phygital (SBC News)


  • Are we seeing the death of brand loyalty? (The Drum)
  • Building Trust With RCS “ The Customer Experience Tool You Never Knew You Needed (Shep Hyken)
  • Going for gold – what fintechs can learn from text(Banking In Tech)
  • Retailers face a stark choice for 2018: Embrace empathy or lose customers (Retail Customer Experience)
  • Three ways to get your customer experience message right (Customer Experience Insight)
  • 2018: Can Brands Survive the Post-App Economy on a Mobile First Planet? (Mobile Marketing Watch)
  • In customer experience, boring is the new cool (Adrian Swinscoe blog)
  • When It Comes To Customer Experience In 2018, Can We Make Boring The New Cool? (Adrian Swinscoe on Forbes)
  • How To Optimise Your Mobile Marketing (Myndset Podcast)
  • Expert from OpenMarket to speak at Maldives CX Conference 2017 (Corporate Maldives)
  • Your customers are mobile, so your customer service needs to be mobile too (Travolution)
  • Building empathetic connections through mobile engagement (Irish Tech News)
  • Appsolutely: Time for the death of apps? (Smart Chimps)
  • Mobile Guru Oisin Lunny Talks To Durtti About Soon Being Able To Feel The Jeans On Your Screen Before You Buy Them (Durtti)
  • RCS: The Next Evolution of Mobile Engagement (GSMA webinar)
  • Mobile Commerce in the Phono Sapiens Era (GSMA webinar)
  • Customer experience is all about empathy, here’s how to harness it (Adrian Swinscoe)
  • How artificial intelligence will transform marketing (RetailDive)
  • They’re Here! SMS, Chatbots & a Halo of AI (Adotas)
  • Is SMS the Future of Mobile Marketing? (Simpleweb)
  • 20 Years of Mobile Marketing (Simpleweb)
  • How artificial intelligence will transform marketing (Mobile Marketer)
  • What new healthcare technology means for security in the ‘Phono Sapien’ era (Future Health Index/Philips)
  • IBC Rising Stars program nurtures new talent (online/TVB print edition)
  • The Internet of Cha-Chings (Telemedia Magazine print edition)
  • The New Age Of Messaging (Telemedia)
  • When an SMS could save your life (OpenMarket)
  • From destination to conversation: How mobile is changing commerce in our phono sapien world (GSMA)
  • Top 10 Takeaways from 10 Global Conferences (OpenMarket)
  • That’s (VR) Entertainment (Ragged Cult Magazine)
  • OpenMarket at SXSW 2016 (OpenMarket)
  • Ten LinkedIn Tips from a Top Ten LinkedIn Marketer (InsiderHub)
  • Is #Social Customer Care Harming Your #Brand? (Digital Marketing Magazine)
  • Can Customer Care Be Given In 140 Characters Or Less? (LinkedIn)
  • Customer Care Sometimes Takes More Than 140 Characters (
  • Top Five Tips for Winning on LinkedIn (OpenMarket)
  • Can Customer Care Be Given In 140 Characters Or Less? (Tech Week Europe)
  • M-Retail Market Performance (IMRG)
  • Mobile ad-blockers: Are Samsung and Apple killing mobile advertising? (Computer Business Review)
  • Ad-blocking an effective shield against ineffective “Spray and Pray” marketing (B2B Marketing)
  • Why the ad-blocking debate is restarting the mobile engagement conversation (Fourth Source)
  • Why Austin, Texas is a Serendipity Magnet for SXSW (OpenMarket)
  • The Lifestyle Economy (OpenMarket)
  • Don’t Underestimate The Iceberg (Institute Of Fundraising)
  • How To Increase Mobile Giving At Live Events (JustGiving)
  • Fundraising magazine “Upwardly Mobile” feature (print)
  • Predictions for mobile giving are skyrocketing says Oisin Lunny at Integrated Digital Fundraising conference (Charity Digital News)
  • Mobile Obsession Creates Big Opportunities For Data-Driven Marketers (Ad Exchanger)
  • Let’s talk about CEX (LinkedIn)
  • Making the World a Better Place Through Mobile Engagement (OpenMarket)
  • What were the top retail innovations of 2015? Industry experts reveal all (Insider Trends)
  • Trend Insight: Oisin Lunny of OpenMarket (Insider Trends)
  • Toothbrushes, Toilets, Human Beings and Mobile (LinkedIn)
  • Restrictions introduced on charity adverts on London trains (
  • Silo-smashing, Join the Movement! (OpenMarket)
  • Calling the tune, what’s next for mobile music? (Telemedia News)
  • TCE & MEP, the Killer Apps for Supercharged Enterprise Mobile Engagement (OpenMarket)
  • 30 Second Interview (Telemedia News)
  • UK Mobile Payments: Toward the Tipping Point? (eMarketer)
  • The Mobile Revolution Payments Report (EGaming Review)
  • Net grows to meet fresh demands (BBC News)
  • Irish Post Business Profile (print)