Asylum 3D was an award-winning animation agency, with a wide range of clients including the Gorillaz, Robbie Williams & Mini. Their CD Rom showreel was designed to showcase Asylum’s unique talents in 3D computer animation and expressive character design.
The music had to maximise impact for the 90 second presentation, while enhancing the storyline. Another important element of the brief was to sound clear for computer users, the target audience for the CD-Rom mailout.
The showreel was also featured on the cover-mount of prestigious industry magazine 3D World.