“Oisin was selected as the composer for the new RTE ONE idents on the basis of his sensitive approach to the project. We needed an Irish sound that was unique, but not in any way a cliché, we also needed 12 variations on the theme so that each ident would be unique yet still be part of the whole. Oisin’s creativity and imagination gave life and vitality to a fresh new look for our premiere channel. When the time came to augment the new look with additional idents, he again came up with the goods, working against a tight schedule Oisin delivered on time, on-brand, and in perfect harmony with the new visuals. As Creative Director of RTE, the Irish National Broadcaster, I have no hesitation in recommending his talents!”
–JIM BOOTH, CREATIVE DIRECTOR OF RTE
RTÉ ONE is the main television channel of Irish state-owned broadcaster, Raidió Teilifís Éireann (RTÉ), and it is the most popular and most-watched television channel in Ireland. It was launched as Telefís Éireann on 31 December 1961, it was renamed RTÉ in 1966, and it was renamed as RTÉ 1 upon the launch of RTÉ 2 in 1978. It is funded partly by the government’s licence fee; the remainder of the funding is provided by commercial advertising. Because RTÉ is funded partly by the licence fee it shows considerably fewer advertisements than most other channels available in Ireland and Northern Ireland.
RTÉ One is available to 98% of the Irish population in HD on the Saorview DTT service. It is also available in Northern Ireland via Saorview, Freeview, Sky, and cable provider Virgin Media. The channel is also available online through RTÉ Player. (Source: Wikipedia)
RTÉ ONE Station Audio Idents
Donal Lunny and his son Oisín were commissioned to compose the new station idents for RTE ONE‘s major re-brand in 2006, working with branding agency Red Bee. The Christmas idents for 2006 and 2007 followed, and Oisin subsequently produced five more station idents.