The Drum “4 Minute Warning” presentation

I was delighted to present at the Drum “4 Minute Warning” yesterday on why campaigns adjusted for the individual are more likely to succeed in the hyper-personal medium of mobile.

My presentation included Gerd Leonhard, B. Bonin Bough, a cocaine snowman, AND Rob Ford’s Crack-o-meter…

Here is the presentation:

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Social Media Week London 2013

I’m looking forward to moderating this panel at Social Media Week London!

“Using tech for good. Can SoLoMo change the world?”

Tuesday, 24 Sept @5pm at the main Social Media Week London HQ Hub in Covent Garden.

Joining me will be:

Kiki Ylimutka
Chairwoman and Founder
Super Sisters / CLERKD
@ClerkdMusic

Johnny Chatterton
Director Campaign Innovation
Campaign Bootcamp / Change.org / 38 Degrees
@j_chatterton

Alice Klein
Co-Director
Radar
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SXSW 2014 – The new geography of the music world

“Will the next Rolling Stones be from Brazil? Is internet music technology enhancing the ability of artists and labels to reach a global audience of music fans? Or are they simply giving labels a new way of reaching the mass market with established acts?”

I am honoured to be on the SXSW 2014 shortlist for what promises to be a fascinating panel debate on the ...

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